Tuesday, June 09, 2009

Suave Actress Amrita Rao To Be Seen In New Avatar

Press Release

Known for being a lucky mascot for Bollywood actors, Amrita Rao will be seen walking the ramp with co-star Arshad Warsi as a part of the special IIFA Foundation Fashion Extravaganza followed by a rapid fire Q&A round with hosts Zayed Khan and Sophie Choudhary on centre stage.

Her presence at IIFA this year is for the promotion of her film Shortkut, which is scheduled for release in July 2009, where she will be playing the lead actress. The film is directed by Neeraj Vora, produced by Anil Kapoor and screenplay by Anees Bazmee. Other star cast of Shortkut includes Akshay Khanna, Arshad Warsi and a special appearance by Sanjay Dutt and the producer Anil Kapoor himself in a cameo. This film will be a family entertainer and one will have to wait and watch what magic this multi-starrer will create at the box office.

Amrita will be seen wearing sleek and sexy Wendell Rodricks outfit complemented by elegant jewellery by Gitanjali Group for IIFA Foundation Fashion Extravaganza. Her look for the IIFA will showcase 2C’s - colour and comfort.

Well known designer, Swapnil Shinde will be creating Amrita’s look by keeping a balance between the two extreme terms, “sexy” without being cheap or crude, and “elegant” without being boring or matronly.. There will be an exclusive look depicting a mix of prĂȘt and couture, for each of her appearances on the ‘green carpet’ or at the cocktail parties. She will also be seen sporting accessories and more from international brands of the likes of Christian Dior, FCUK, Aldo, Luxottica Group.

Two days before the actual excitement begins, Amrita Rao says “My stint with IIFA started off in Singapore where I was awarded the “Face of the Year” Award. It is an event that is extremely close to my heart and extremely special for sentimental reasons. Macau is a unique amalgamation of Portugal and Chinese culture which I am quite fascinated by and looking forward to explore. This year besides mingling with the entire film fraternity, I will be giving undivided attention to my soon-to-be-released film, Shortkut. My fashion statement will express loads of ‘green carpet’ glamour for the night, but simple yet sexy dresses for the day.”

The entire Shortkut team will reach The Venetian, Macau on the 12th of June.

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